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Corporate warmth is a three-year typeface and an AI persona.

It takes three years to make Switzerland's postal service feel friendly, according to Swiss Typefaces crafts a warmer, friendlier custom font for Swiss Post, which might be about two years and eleven months too long for a letter carrier. Meanwhile, a trading broker decided that human interaction is so outdated it requires AI personas and 3D instruments give trading broker Axi a local face to make buying currencies feel like a regional community gathering. If that sounds exhausting, there is always the quiet relief of Julia by Hey Studio, a small coffee shop wordmark in Barcelona that simply gets on with selling espresso without needing a synthetic backstory or an agent workflow.

Updated 5 Nov 2026, 13:37

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